    Scoops store design was developed to compete with the various gelato and icecreams shops in the same area of Ackland Street St Kilda.
The logo brand design was driven by the ideas of the client with the lettering in a circle and we added the idea to lift the 'P' letter
as if it was being Scooped out of the logo and the quirky 'S' icecream shape as a full stop to the logo.
The client wanted the best retail design with a view to creating a long term franchise of the Scoops design.
The project of the Scoops store design included design and construction drawings and council documentation.
The client was then able to organise their own shopfitter and project manage the build and to their credit they built a quality pilot store.
Scoops is a truely stricking retail store which really comes to life at night time with a fresh appeal.
The freshly made gelato is well worth a trip to the store - way to go Scoops!
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